Nike Golf Launch
Experiential Films
Multi-screen immersive installations captivate the anarchic spirit, power, and momentum, of Nike Golf Take Flight clubs and apparel.
Collaborating with FX WRX we used custom optics to film prototypes, electrified by generative loops, infused with natural elements like angle grinder sparks, wind, and water.
The dramatic, glitchy, and broody sonic score by Matthais Kispert added gravitas and the edge to attract a younger crowd to the golf course.
Credits
Creative Director: Elliott Chaffer
Producer: Sue Yee Hubbard
Generative Loops: Stephen Baker
Sr Art Director: Kelli Miller
Maya: Animesh Dwivedi
Editor: September Raines
Cinematographer / FX Technical Director: Christopher Webb
FX WRX Manager: Graceann Dorse
Camera Assistant: Tom Cryan
Gaffer: Haroun Ibn-mock
Key Grip: Daniel Torres
Tabletop Rigging: Daniel Jusino
Props: Mark Bracamonte
Sound Design: Matthais Kispert
Case study Score: Everest by Charlie Wan
Creative Agency: Trollbäck + Company
Stills
Process
